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Comparing PLS-SEM and SEM Bayesian for Small Sample in TAM Analysis

M. A. Anggorowati

Abstract



Technology Acceptance Model (TAM) employed statistics method to validate the relation between constructs in the model. SEM is the most often statistics method that used in TAM analysis. Small sample is crucial problem in Structural Equation Modelling (SEM). SEM with Bayesian approach and SEM-PLS are the alternatives solution for small sample problem in SEM. The main differentiation between SEM-PLS and SEM Bayesian is how to develop resampling for small samples. This study will compare SEM with Bayesian approach and SEM-PLS in TAM analysis.

Keywords


TAM, SEM, SEM Bayesian.

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